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Honda’s Insurance Agency Operations Stall, Services ‘Paused’

By | July 9, 2026

About a year after launching, Honda Insurance Solutions is no longer in operation.

Editor’s Note: Updated late July 9 to include a statement from American Honda Finance Corporation (AHFC).

Started as a licensed insurance agency for Honda and Acura owners in July 2025, Honda Insurance Services worked with brokerage VIU by HUB to offer quoting and advice for auto, home, renders, condo, pet, motorcycle, boat and recreational vehicle products.

Related: Honda Launches Insurance Agency Powered by VIU by HUB

However, a visit to the today only shows a short message that the services have been “paused,” and insurance products are not being offered or serviced “while we shape a future insurance experience for you.”

“This decision reflects an evolving insurance landscape and ongoing uncertainty within the automotive industry,” said AHFC in a statement. “AHFC will monitor market conditions with the goal of resuming operations when the business climate is more favorable. There is no impact to customers who have purchased insurance products through AHIS services.”

Existing policyholders are told to contact their insurer or VIU by HUB.

Honda Insurance Solutions, a wholly owned subsidiary of American Honda Finance Corp., was licensed to be available in 50 states. A statement a year ago by its president, Petar Vucurevic, also SVP of American Honda Finance Corp., said there were plans to integrate insurance in the “digital customer journeys” of Honda and Acura owners.

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